As India’s fastest-growing beauty and cosmetics brand, All of a sudden Swiss Beauty has positioned itself as the go-to companion for every makeup enthusiast. Founded in 2013 by Mr. Amit and Mohit Goyal, the brand quickly rose to prominence, becoming a beloved choice among beauty enthusiasts in India. Committed to raising the bar for Indian beauty to Swiss standards, Swiss Beauty seamlessly combines global cosmetic excellence with a profound understanding of the unique needs of Indian beauty.
Vision and Mission
What the brand says: At Swiss Beauty, the conviction is that makeup is inclusive, celebrating the unique individuality of every Indian through an unstoppable, unique, and fiercely expressive approach. In pursuit of this vision, the goal is to deliver an unparalleled experience by offering highly innovative, long-wearing, and comfortable products, thereby setting new standards in the beauty industry.
In a statement expressing enthusiasm about the collaboration, Saahil Nayar, CEO of Swiss Beauty, remarked, “We are thrilled to welcome Taapsee Pannu as our brand ambassador, as she epitomizes the very essence of our brand. We believe that her partnership with the brand will significantly expand our outreach to a broader audience.”
Swiss Beauty rapidly making its mark as a dynamic beauty brand, carving out a strong presence across India. Their substantial online influence is evident, showcasing their products on popular e-commerce platforms like Amazon, Nykaa, and more.
Product Portfolio
Innovation at Its Core: Their product portfolio is curated with innovative, high-quality items suitable for both everyday use and special occasions. They offer luxurious textures, innovative formulas, and functional packaging that cater to diverse needs.
Quality Assurance
Swiss Beauty brand boasts high-quality ingredients in their products, ensuring a safe and enjoyable experience for our users. All their products are registered with the Central Drugs Standard Control Organization (CDSCO), adhering to the highest manufacturing standards. They import technology and ingredients from Japan, Taiwan, Italy, and Germany to guarantee excellence.
Diverse Color Palette
Celebrating diversity, their color palettes are curated to match the varying skin tones across the Indian subcontinent. Each shade is selected to complement and highlight unique features. With the shade range they have in their lipsticks, eyeshadows, eyeliners, eye pigments, etc. they are going for a long run.
Future Plans
Swiss Beauty envisions consolidating its leadership position in color cosmetics and expanding into premium and professional categories. Their strategic plans involve introducing new product lines, specifically in body care and grooming tools. This initiative aims to address the evolving beauty needs of our customers.
Why Choose Swiss Beauty Brand?
Swiss Beauty is one of the higher-ranking brands in the beauty industry. Besides being affordable, it provides top-notch quality products to the customers and I personally agree with it 100%. Below are some reasons to trust and give this brand a chance.
Quality Excellence
Their products are crafted with a commitment to using high-quality ingredients, luxurious textures, and innovative formulas. Their packaging is not only functional but also sensible, providing a delightful user experience. I have come across some amazing products that end up with some high expectations from this brand.
Continuous Innovation
Innovation is the driving force behind Swiss Beauty. I must think their Research and development and product development team work tirelessly, listening to user feedback and inputs. They aim to deliver, staying at the forefront of beauty trends. Being an affordable brand, and still innovating its products is a commendable job.
Affordable Luxury
Swiss Beauty offers a diverse range of products at various price points, allowing consumers to explore and indulge in their beauty preferences without compromising quality. There’s something for everyone within the Swiss Beauty portfolio. A perfect example of this is their newly launched Holographic eyeliners in 6 shades and I have reviewed one of the prettiest shades here. You can buy from here Holographic eyeliners
Safety Assurance
All Swiss Beauty products are registered with CDSCO, ensuring the highest safety standards. They prioritize the use of technology and ingredients sourced from renowned locations such as Japan, Taiwan, Italy, and Germany. People have put their trust in this brand.
To Conclude:
Impressed by the product quality, customer service, imaginative product design, creativity, and overall affordability, I, as a consistent user of this brand, consistently meet and exceed my expectations. Highly recommend everyone to try out products from this Indian brand let me know your thoughts on the products you use and about Swiss Beauty as a brand in the comments. Swiss Beauty is India’s fastest-growing beauty and cosmetics brand that aims to be every makeup lover’s BFF. As a brand, Swiss Beauty believes makeup is for everyone and we celebrate the individuality of every Indian – unstoppable, unique, and fiercely expressive.
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